Writing Services
Many people ask themselves the question “how to write an article”. And the writing itself in most cases seems to be the prerogative of creative people. It seems that talent is indispensable. But, in fact, everyone can create high-quality and useful material.
I've been copywriting for 7 years now. I will share with you life hacks that I regularly use at each stage of writing.
SEARCH THEME
If you are writing to your own blog and are experiencing the throes of choice or do not know what to write about at all, then below I will give some tips on how to write an article on an interesting topic. So where do you get them.
1. From competitor blogs
Google the companies in your industry. Check out their blog. Check out the most commented and shared articles. Try writing on the same topic, but from a different angle.
how to write articles news competitors
Competitors
Life hack. Take a popular competitor theme and rotate it 180 degrees. For example, a competitor writes an article “What is gluten”. You are releasing an article entitled “10 Myths About Gluten Dangers”.
2. From news / events
Follow the news in your industry. To do this, read major industry and related resources. By the way, in this way you can easily find a topic for an informational article.
Life hack. Subscribe to the most popular news publications: rbc.ru, kp.ru, lenta.ru, aif.ru.
how to write articles news
Website rbc.ru
3. From professional experience
Make articles about how your product has changed the lives of your customers for the better. Just be sure to provide evidence.
Life hack. When writing, be sure to include sections in the plan: what was originally, what was done, and how it became. Provide evidence, you can ask your client about it.
how to write a case article
Case article
4. From keyword statistics
In order to figure out how to write a good article, take a look at Google Ads and Yandex Wordstat. See which keywords are the most popular.
Life hack. Write your query in quotation marks - “here is a query”, so you will find out the number of impressions only for the keyword you enter without unnecessary garbage.
how to write articles news wordstat
Keyword selection example
5. From the forums
In such communities, people often share thoughts that they like, and also post links to their materials. This will give you new ideas. And yet, monitor the brightest discussions. What worries people? What hurts them?
Life hack. Thanks to the forums, you can also check the relevance of the topic. To do this, create one and follow the reactions of readers.
how to write articles news forum
Forum
6. From old materials
If you have articles that have been very popular, try releasing updated versions of them. The market does not stand still. Information quickly becomes out of date. Delight your readers with fresh data.
Life hack. Make a comparison table of old and new technologies / methods. It is always easier for people to perceive structured material.
how to write articles news statistics
Comparison table example
COLLECTION OF INFORMATION
Now I will reveal the secret of how to write interesting articles for a blog, website or social networks. And also where to get practical, relevant and truthful information.
Interesting. Do you want to write so that your texts will be read. And you, in turn, knew how to make the text unexpected, exciting ... falling in love with yourself? Then click on the link and study the manual -> Death grip: non-standard copywriting.
1. From foreign sources
So, before you write an article for your blog, take a look at foreign sources. Often it turns out on them to find specific and rare information that is not in the runet.
Life hack. If you do not speak English, it is better to use languages from the Slavic language group (for example, Polish), as their translation into Russian will be more correct.
how to write articles news foreign sources
Foreign sources
2. From experts
Find them through social networks, forums, and online publications. They are the ones who will be able to give you that valuable and point information that is missing.
Life hack. To find an expert, make a request on the Pressfeed service. It is the most popular aggregator of journalistic queries.
how to write articles news expert
Service Pressfeed
3. From books
Books are good because they give a broad understanding of the material and are often more expert than articles. I recommend using this method before starting to write articles for the site, especially if you want to do better than your competitors.
Life hack. If you have no time to read, then use the audio version. Or find bloggers who cover a book in 30 minutes.